Over the weekend, Nike revealed their new campaign with Kaep which featured a headshot with “Believe in something. Even if it means sacrificing everything” written across the photo. Many people have praised Nike for doing the campaign and according to The Game, the new ad is “one for the books.”
The Game was recently stopped by TMZ who asked the rapper about Nike’s new ad campaign with Colin Kaepernick. The Game praised the company for putting Colin Kaepernick as the face of their new ad campaign.
“Everything that Nike’s doing with Kaepernick is incredible,” he said. “It’s incredible to see a corporation as big as Nike put all that faith and trust in one of our new heroes. I think it’s dope. All I could say it’s amazing so, kudos to Nike.”
Nike’s new campaign with Kaep feels like it could lead the way for the company to get more involved in other types of social causes. The Game — who also runs his own charity organization, The Robin Hood Project for families in need — can’t say whether he thinks it’ll happen but he does have hope that they might.
“I mean, I ain’t Phil Knight, I’m not on the Nike board, but hopefully man. This is one for the history books.” He said.
Peep the video below.