Hip Hop Gossip

Delicious Vinyl Co-Founder Matt Dike Has Died

Matt Dike, producer and co-founder the iconic Los Angeles Hip Hop label Delicious Vinyl, passed away on Tuesday (March 13). According to a press releaseon the label’s website,Dike died at his home after a brief illness. He was 55.

Dike established Delicious Vinyl in 1987 with fellow co-founder Mike Ross. He produced timeless hits for everyone from the Beastie Boys to Tone-Loc. The latter’s single, “Wild Thing,” went on to sell over two million copies. Tone-Loc’s platinum follow-up “Funky Cold Medina” and Young MC’s hit “Bust A Move” solidified the imprint’s legacy.

Most notably,Dike lent his sampling skills to Beastie Boys’ sophomore album, Paul’s Boutique, which was produced in his apartmentwith production assistance from The Dust Brothers. The album is lauded for being almost completely sample-based with the exception Ad-Rock, MCA and Mike D’s voices. Although it was initially considered a flop by Capitol Records’ standards, it has since gone double platinum and is considered one the best Hip Hop albums all time.

Although Dike left Delicious Vinyl in 1992, giving sole ownership to Ross, he left an indelible mark on Hip Hop forever. The logo itself has become iconicand the music Dike left behind marks a permanent chapter in the Hip Hop history books.

Dikeis survived by his brother, sister and nephew.

Tributes have started to come in on social media, including one from Questlove who regretted never being able to meet him.

“imo his crowning achievement was as one the producers for one THE greatest timeless hip hop albums ever#PaulsBoutique,” The Roots drummer wrote on Instagram. “It simply gets better with time (will be 30 years old in 2 years) it took 10 years to go double platinum and was considered a flop at the time its release. But EVERY creative agrees that this album was not only@beastieboysficialfinest hour but one hip hops finest hours as well.”