The rapper also premiered the lyric video for "Leader of the Delinquents."
Kid Cudi returned in April with his first solo single in nearly four years, “Leader of the Delinquents,” and now he’s dropping the perfect merch to go with it.
On Tuesday (May 19), the rapper unveiled his new fashion collaboration with Virgil Abloh: a chic T-shirt featuring a sketch of the rapper by the Off-White founder and current Louis Vuitton artistic director with the name of the single emblazoned across the back. In conjunction with the new merch, Cudi also released the colorful lyric video for the track, which serves as the lead single for his first solo project since 2016’s Passion, Pain & Demon Slayin’.
Cudi has certainly had plenty to celebrate lately: Along with dropping “Leader of the Delinquents,” the rapper also notched his first No. 1 hit on the Billboard Hot 100 in late April thanks to the debut of “The Scotts,” his eponymous musical collaboration with Travis Scott. (For the uninitiated, Cudi was born Scott Ramon Seguro Mescudi.)
Check out Kid Cudi’s new Virgil Abloh-designed T-shirt, as well as the lyric video for “Leader of the Delinquents,” below.