Patterns Reign in Fucking Awesome’s Spring 2023 Collection

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Following a pop-up and release with MERMAIDHAIR, Fucking Awesome has returned to share its Cut & Sew and pattern dominated Spring 2023 collection. The latest from the Los Angeles-based imprint focuses on delivering an array of eclectic and expansive offerings that build on its subversive sensibility led by co-founder Jason Dill.

A uniquely street outlook is accompanied by references to workwear and preppy plays throughout the Spring 2023 collection. For the transitioning weather, Fucking Awesome has put together light outwear like a denim jacket marked by contrast stitching and badges, a full print puffer, along with a shaggy cardigan and multi-print knit sweater. Other standouts include a woven button-up shirt with a pin detail at the collar, a leather baseball shirt, and double-knee shorts. The workwear play is continued with a foliage print that appears on a football jersey, double-knee pants, and matching shorts.

Check out the lookbook above and shop the range when it begins to roll out February 22, 11 a.m. PST on Fucking Awesome’s website and at select retailers like HBX.

For more contemporary fashion, young n sang’s “PERMAFROST” collection is inspired by the indigenous people of the Arctic.


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