Today, rising Watts, CA rapper TruCarr releases the music video for “Lose My Mind,” with Atlanta rapper Rich the Kid. TruCarr’s hypnotic single is produced by JBFlyBoi and will be a part of his upcoming debut project Based On a Tru Story, releasing via 100 Ent/eOne in March 2021. In the mind-bending visual directed by LOUIEKNOWS, Tru and Rich the Kid go on a journey through extravagant LA mansions, churches, and trippy hallucinations where beautiful women dance in body paint.
A name tells you a lot about a person. For rising rapper TruCarr, his moniker speaks to his persona and his family. “I started off like I wasn’t going to tell anybody any fake shit,” explains the Watts, California rapper, whose visibility exploded thanks to his street record “Outside.”